STRATEGIC ANALYST

Southfield, MI / Chicago, IL / Minneapolis, MN / Scottsdale, AZ / Norfolk, CT

THE OPPORTUNITY

A super savvy marketing technology leader is hiring a Strategic Analyst who work with clients and the internal team to develop promotion and loyalty program strategy, analyze/measure the effectiveness of programs, and provide post-program reporting. Strategic Analysts are thought leaders who turn insights into actions that improve the client’s business results. 

 

Responsibilities:

  • Provides data driven thought leadership (not just dashboard level insight but taking it two levels deeper) 

  • Takes the lead on strategy initiatives: points out a need, recommends a solution, develops an implementation plan and successfully leads the implementation 

  • Proactively identifies ways to grow an account beyond what is asked/stated deliverables 

  • Assists clients in KPI development and building reporting plans specific to their needs 

  • Mines data, derives insights, and turns those insights into actionable business objectives 

  • Produces business cases to guide future decision-making, versus simply reflecting on past results 

  • Creates report templates to scale access to analytics solutions across the company 

WHO YOU ARE

The ideal candidate is both highly analytical and creative, is an exceptional communicator, takes initiative on projects and has 4-8 years of prior relevant marketing experience. 

Qualifications:

  • Demonstrated strategic and analytical skills with proficiency in presenting recommendations and conclusions to clients 

  • Ability to push past the clear, obvious solutions and answers to find a new and better way 

  • Ability to perform in a fast-paced cross-functional environment handling multiple projects simultaneously under tight deadlines 

  • High level of proficiency with PowerPoint and Excel 

  • Experience in an interactive agency is preferred, but open to other industries with demonstrated track record of business strategy and analytics mastery 

  • Bachelor’s Degree 

Nice to Have:

  • Adept at leveraging analytics technologies and tools for solving business problems, conceiving potential future solutions, and working with technology partners to translate into robust, scaled, analytic solutions and actionable insights 

  • Proficiency with business intelligence platforms such as SQL, Power BI, and Google Analytics 

THE GOOD STUFF

Target Salary: up to $90k

Benefits:

  • Unlimited PTO

  • Medical, Dental, and Vision insurance

  • Flexible Spending Accounts (FSA) 

  • Employer paid Life and Short-term disability Insurance

  • 401(k) w/ MATCH! And Roth savings options

  • Paid holidays

 

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